5 Elements Of An Amazing CX That Turns Buyers Into Brand Champions

Green text that says, "Customer Experience" above a photo of a tabletop with a seedling tray filled with small plants growing out of each cell and a pair of hands is gently replanting one of the plants into a soup can filled with soil. The image represents how business owners can DIY these 5 things into their own customer experience processes to grow their business.

Here’s a roadmap for turning casual buyers into raving fans who buy everything you sell and refer everyone they know. When bad customer experiences are the industry norm, it’s hard to picture what a delightful experience looks like. Here are 5 elements of an amazing CX that boosts KPI’s, profit margins, and customer success. Reading … Read more

3 Thank You Page Optimizations That Boost Retention And Referrals

The text says, "The Shortest CX Podcast - Episode 004 - How to optimize your buyer experiences for customer success, retention, and referrals with specific examples for different business models."

Your Thank You page (aka order confirmation page) is your buyer’s first step into the world beyond the paywall. Use these tips to ensure it’s an experience that makes them want to buy from you again!

The Ethical Business Guide To “Change The World Money”

A closeup photo of a computer keyboard focused on the key below caps lock but this one says "change" and shows a map of the world.

There comes a time in every impact-driven business when you need to scale your profit margins from “profitable” to “big enough to become a force for good in the world.”

This article will show you the pros and cons of different strategies you might be considering, including our favorite one that helps you become the brand everyone loves to buy from.

How Happy Customers “Do The Marketing For You” (For Free)

an illustration of many hands raised together from different ethnic backgrounds, each one open wide with a red heart on the palm, representing happy customers who refer everyone they know and do the marketing for you. Image includes the hashtag #EthicalMarketing aka ethical marketing.

The most ethical way to market and grow your business is to let your happy customers spread the word & help you reach new customers/clients.

The #1 Customer Experience To Grow Your Ethical Business

a flat lay photo of a white notecard that says "Thank You" on top of a black envelope which is on top of a green book on a dark black background which represents a high-end, hand crafted customer experience that delights clients and customers alike.

Find out where your current customer experience fits on the CX spectrum and how to optimize it for bigger ROI, ROAS, and profit margins.

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