Skip to content
Fern CX & CRM Blog
  • HOME
  • SERVICES
  • CONTACT
  • BLOG
  • LOGIN

warming up leads

Our best tips, tools, and examples for warming up leads to turn existing customers into brand champions who buy everything you sell and refer everyone they know.

Is Your Sales Funnel Breaking Your Customers’ Trust After The Sale?

November 18, 2025February 5, 2024 by Mollie
an illustration of a heart made out of gears connecting to a gage with hoses and pipes. The image represents online sales funnels and measuring customer satisfaction after the sale.

The exact moment in every sales funnel that makes or breaks customer relationships & determines whether they become a brand champion (or someone else’s customer!)

Categories Customer Experience Tags coaches, course creators, customer experience, product based businesses, sales funnels, service based businesses, sustainable business, Thank You pages, warming up leads 5 Comments
An illustration of 3 modern wind turbines representing clean energy.

We donate 4% of all revenue to social and environmental causes and another 1% to carbon removal.

For The Planet 🌍

Our blog is cleaner than 90% of web pages tested by Website Carbon Calculator. It emits the amount of carbon that ONE tree absorbs in a year at only 0.1g of CO2 per visit and is running on sustainable energy.

We plant 🌲trees🌲 every time someone buys anything from us and donate 5% of all sales to environmental and social justice causes.

The Ethical Move logo in white text on a black circle with ethical business values written around the edge of the circle: Honesty, Responsibility, Trust, Transparency, Integrity, Equity.

We’re committed to ethical marketing practices and customer success.

For The People ✊🏿✊🏾✊🏽✊🏼✊🏻✊

We believe every human being should feel safe to express their identity however they choose. We support women, BIPOC, LGTBQIA2s+, and others.

We use our influence, impact, and income to raise awareness and support equity including donating 5% of all revenue to environmental and social justice causes.

Our customers and clients can track their personal and collective impact in their own Impact Tracker dashboard.

A circular badge with a black background and white text that says, "Clean Creatives Approved" and signifies that Fern CX and CRM has taken the pledge to never work with clients who are involved in the fossil fuels industry.

We’re committed to working with businesses that aren't polluting the planet.

Our Mission 💌

Our goal is to replace the Bezos, Musks, and DT's of the world with business owners who give back, who make a difference, and who actually care about people and the planet. We’re here to show you how to outperform the greedy corporations that have been wrecking society for far too long.

We practice integrity, transparency, and sustainability in everything we do.

EXPLORE

A decorative divider that looks like a horizontal bar made from wrought iron with arrows on the left and right side.

Home

Services

Blog

Contact

Sitemap

SOCIAL

A decorative divider that looks like a horizontal bar made from wrought iron with arrows on the left and right side.
Illustration of blue square with a white silhouette of a butterfly in the center.
The Flipboard logo in white in the center of a red square.
illustration of an icon indicating Pinterest
illustration of an icon indicating YouTube
illustration of an icon with the Fern CX logo: a green fern frond curling around the curve of a silver letter C.

Our main office is located on the beautiful, unceded traditional territories of the Ohlone, Muwekma, and Lisjan people and we are very grateful for this opportunity to raise awareness and help with stewardship of this land until it is returned. Learn more here: Indigenous Land Acknowledgement

©FERN CX, LLC | ALL RIGHTS RESERVED | TERMS & CONDITIONS | PRIVACY POLICY

© 2026 Fern CX & CRM Blog • Built with GeneratePress

We use only functional cookies (no social media, no Google, etc.) to create a delightful experience and change the world together. If you support our mission, hit OK so we can grow (and you won't see this box again if you do.)

A silver letter C with a teal green fern leaf following the curve of the C.
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Necessary

Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.

3rd Party Cookies

This website uses Plausible Analytics which is a privacy-focused tool for monitoring site traffic.

Keeping this cookie enabled helps us to improve our website.

Cookie Policy

More information about our Cookie Policy